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Are you launch­ing a new busi­ness but won­der­ing how you can stretch your bud­get to get more accom­plished? Do you need work done but don’t need a new, full-time employ­ee? Have you got a “just once” task that’s cru­cial but does­n’t mer­it a per­ma­nent hire? We get it! Some­times new busi­ness­es – and even estab­lished ones – have to oper­ate on a shoe­string because of exter­nal fac­tors or eco­nom­ic pres­sures that are beyond your con­trol. If the last 18 months have taught busi­ness peo­ple any­thing, it is that some­times, the most unpre­dictable, sur­pris­ing, once-in-a-cen­tu­ry things hap­pen (hel­lo, COVID!) that no amount of expe­ri­ence and plan­ning can pre­pare you for. Yet you need work done. But you can’t hire new staff mem­bers even though you need experts in par­tic­u­lar fields.

Welcome To Fiverr

If you don’t know Fiverr and you’re in busi­ness, it’s high time you got acquaint­ed with this incred­i­ble online mar­ket­place. It’s filled with free­lancers who’ve got exper­tise in every­thing from data entry to word pro­cess­ing to tax forms to writ­ing, edit­ing and graph­ic design. Inter­est­ed yet? We thought you might be! Fiverr was start­ed in 2010, and ever since then has been prov­ing its val­ue to busi­ness­es across the globe. Here are some of the ways you should use Fiverr to boost your busi­ness and why doing so makes such great eco­nom­ic sense.

1- Jobs Begin As Low As Five Dollars

This is less com­mon than when Fiverr launched, but you can still get amaz­ing deals on the work you need to do. Let’s say, for exam­ple; you need a doc­u­ment done in a par­tic­u­lar word pro­cess­ing for­mat; Fiverr will undoubt­ed­ly have an expe­ri­enced free­lancer avail­able to do the task at a rea­son­able price.

2- Whether You’re a Buyer or a Seller (employer or employee) jobs, or Gigs, in Fiverr parlance, Are Plentiful.

Some free­lancers make thou­sands of dol­lars every month work­ing from home in fields like graph­ic design. As the buy­er or employ­er, you can nego­ti­ate with the indi­vid­ual whom you think is right for the job and decide on a price you think is fair to both of you.

3- You Get Access To a Global Marketplace

In the “old days,” your pool of tal­ent was restrict­ed by your loca­tion, or at the very least by the city, state or province where your office was. Few employ­ers want­ed to hire peo­ple from far away, as it meant incur­ring mov­ing expens­es and oth­er costs to bring a new staff mem­ber into headquarters. With Fiverr, you get access to tal­ent that might be down the street, but it may also be 10,000 miles away in a dif­fer­ent coun­try! Geog­ra­phy no longer mat­ters because you buy and sell gigs as if the indi­vid­ual were right next door.

4- Fiverr Has Specialty Services

fiverr for business l fiverr business plan l fiverr business model

fiverr for business l fiverr business plan l fiverr business model

For exam­ple, if you’re anx­ious to hire some­one with demon­stra­ble exper­tise and expe­ri­ence in a par­tic­u­lar field, check out Fiverr Pro. On this part of the site, you can be sure of the top-notch qual­i­ty of work­ers because Fiverr staff have checked them out thoroughly. Fiverr also owns And Co, a one-stop-shop­ping kind of busi­ness man­age­ment tool that man­ages expens­es and tracks time spent on gigs. It’s free to every­one; you need no be a mem­ber to access these help­ful tools. At one time, you would have had to pay to get these by sign­ing on for a mem­ber­ship, but no more – both of these are now free. 

5- It’s An Easy Platform To Navigate

The wis­est way to make the most of using Fiverr is to go on to it with a defined strat­e­gy. You need a vision of suc­cess for your com­pa­ny and then use Fiverr to help you achieve that success. You should also have an idea of what fail­ure could look like, par­tic­u­lar­ly if you’re launch­ing a new ven­ture. That lets you decide just what kind of work you need to be done and the kind of free­lancers you need to hire.

6- Fiverr Allows You To Delegate Tasks

Let’s say your busi­ness is thriv­ing, but since the pan­dem­ic hit, you’ve real­ized that your online pro­file – on social media like Face­book and Insta­gram – is sore­ly lack­ing. And you need that pro­file to be big and stand out from your com­peti­tors if online sales are to increase. On Fiverr, you can hire a dig­i­tal edi­tor who can boost your pro­file, earn your com­pa­ny a whole lot of “likes” on var­i­ous plat­forms, and get busi­ness rolling. And you get these ben­e­fits with­out hav­ing to gain exper­tise in this field yourself! Think of your­self, the com­pa­ny leader, as the one with the holis­tic vision for your com­pa­ny and brand. Then think of those you select to hire on Fiverr as the ones who will help you exe­cute that vision.

7- You Can Let Go Of Boring And Time-Consuming Tasks

Cer­tain tasks need com­plet­ing in any busi­ness, that is – let’s be hon­est – dull and take way too much time for most of your full-time employ­ees to handle. Their exper­tise is need­ed else­where; you did­n’t hire them to spend hours inputting charts and oth­er data for a sales presentation. Hir­ing some­one on Fiverr is the smart way to get these kinds of tasks com­plet­ed on a bud­get. And once you see how skilled the free­lancer is, you’ll go back to them, again and again, to get these dull but vital chores com­plet­ed. They get work, and you get qual­i­ty – it’s a win-win for both parties.

8- As An Employer, You’re Helping To Fund The Global Economy

Some have crit­i­cized Fiverr and oth­er free­lance mar­ket­places for tak­ing away jobs from a coun­try’s economy. These naysay­ers believe an employ­er should hire local­ly, the same way they think folks should eat local­ly grown foods to cut down on car­bon emis­sions when food is import­ed from oth­er coun­tries. But that’s only one side of the story.  Looked at anoth­er way, you are help­ing to sup­port work­ers world­wide, which fuels the glob­al econ­o­my. And the more your busi­ness thrives, the more suc­cess Fiverr helps you attain, the more you’ll spend liv­ing in your com­mu­ni­ty by pay­ing peo­ple who work in indus­tries like hos­pi­tal­i­ty, retail, and oth­ers. This argu­ment def­i­nite­ly has two sides!

What Should You Use Fiverr To Do? 

fiverr for business l fiverr business plan l fiverr business model

fiverr for business l fiverr business plan l fiverr business model

Here are some areas in which hir­ing on Fiverr makes the most sense: graph­ic design, logo design; dig­i­tal mar­ket­ing and the estab­lish­ment of social media accounts for your com­pa­ny; word pro­cess­ing; data input; writ­ing and edit­ing, and video pro­duc­tion and edit­ing tasks. Some of these gigs will be “just once” kinds of work, while oth­ers may devel­op into ongo­ing tasks. For exam­ple, let’s say you hire a free­lancer to under­take writ­ing your Face­book con­tent and upload­ing pictures. Because it’s impor­tant to stay cur­rent, you might want to keep this indi­vid­ual on retain­er, so to speak, and have them attend to the work on a once-a-month basis. Oth­er gigs might be annu­al, like tax prepa­ra­tion. But once you find some­one whose work you feel is first-rate, keep­ing them on board on an occa­sion­al basis is a smart move.

Should You Ever Not Use Fiverr?

There are a few caveats to keep in mind with any free­lancers’ plat­form, not just Fiverr. Be care­ful hir­ing some­one to write a pro­fes­sion­al doc­u­ment whose Eng­lish gram­mar and spelling are not excel­lent, no mat­ter how inex­pen­sive the fee is. If some­one offers to write 3,000 words for you for just five dol­lars, chances are the work will need revi­sion and edit­ing. In a case like that, it’s worth pay­ing for exper­tise from a native Eng­lish speaker. Anoth­er sit­u­a­tion to avoid is when you need the work done today, right now, imme­di­ate­ly! Once you’ve giv­en a free­lancer the gig, it’s out of your hands. Please give them a rea­son­able dead­line, or have some­one in your office do the work themselves.

Final Thoughts

Fiverr is a ter­rif­ic way to out­source work at a rea­son­able price. Nat­u­ral­ly, not every expe­ri­ence peo­ple have had using the plat­form has been per­fect, as is the case in lots of pro­fes­sion­al environments. But if you use Fiverr wise­ly, if you’re care­ful about who you hire and the gigs you del­e­gate, Fiverr is a won­der­ful way to give work to those who need it, get a pro­fes­sion­al prod­uct in return, and keep costs in line at your company.  It can offer a win-win out­come to every­one, the employ­er and the free­lancer. Please take a few min­utes to go on Fiverr, peruse the site, and become famil­iar with every­thing it offers. You’ll be impressed, just like we were!  
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