Are you launching a new business but wondering how you can stretch your budget to get more accomplished? Do you need work done but don’t need a new, full-time employee? Have you got a “just once” task that’s crucial but doesn’t merit a permanent hire?
We get it!
Sometimes new businesses – and even established ones – have to operate on a shoestring because of external factors or economic pressures that are beyond your control. If the last 18 months have taught business people anything, it is that sometimes, the most unpredictable, surprising, once-in-a-century things happen (hello, COVID!) that no amount of experience and planning can prepare you for.
Yet you need work done. But you can’t hire new staff members even though you need experts in particular fields.
Welcome To Fiverr
If you don’t know Fiverr and you’re in business, it’s high time you got acquainted with this incredible online marketplace. It’s filled with freelancers who’ve got expertise in everything from data entry to word processing to tax forms to writing, editing and graphic design.
Interested yet? We thought you might be!
Fiverr was started in 2010, and ever since then has been proving its value to businesses across the globe.
Here are some of the ways you should use Fiverr to boost your business and why doing so makes such great economic sense.
1- Jobs Begin As Low As Five Dollars
This is less common than when Fiverr launched, but you can still get amazing deals on the work you need to do. Let’s say, for example; you need a document done in a particular word processing format; Fiverr will undoubtedly have an experienced freelancer available to do the task at a reasonable price.
2- Whether You’re a Buyer or a Seller (employer or employee) jobs, or Gigs, in Fiverr parlance, Are Plentiful.
Some freelancers make thousands of dollars every month working from home in fields like graphic design. As the buyer or employer, you can negotiate with the individual whom you think is right for the job and decide on a price you think is fair to both of you.
3- You Get Access To a Global Marketplace
In the “old days,” your pool of talent was restricted by your location, or at the very least by the city, state or province where your office was. Few employers wanted to hire people from far away, as it meant incurring moving expenses and other costs to bring a new staff member into headquarters.
With Fiverr, you get access to talent that might be down the street, but it may also be 10,000 miles away in a different country! Geography no longer matters because you buy and sell gigs as if the individual were right next door.
4- Fiverr Has Specialty Services
For example, if you’re anxious to hire someone with demonstrable expertise and experience in a particular field, check out Fiverr Pro. On this part of the site, you can be sure of the top-notch quality of workers because Fiverr staff have checked them out thoroughly.
Fiverr also owns And Co, a one-stop-shopping kind of business management tool that manages expenses and tracks time spent on gigs. It’s free to everyone; you need no be a member to access these helpful tools. At one time, you would have had to pay to get these by signing on for a membership, but no more – both of these are now free.
5- It’s An Easy Platform To Navigate
The wisest way to make the most of using Fiverr is to go on to it with a defined strategy. You need a vision of success for your company and then use Fiverr to help you achieve that success.
You should also have an idea of what failure could look like, particularly if you’re launching a new venture. That lets you decide just what kind of work you need to be done and the kind of freelancers you need to hire.
6- Fiverr Allows You To Delegate Tasks
Let’s say your business is thriving, but since the pandemic hit, you’ve realized that your online profile – on social media like Facebook and Instagram – is sorely lacking. And you need that profile to be big and stand out from your competitors if online sales are to increase.
On Fiverr, you can hire a digital editor who can boost your profile, earn your company a whole lot of “likes” on various platforms, and get business rolling. And you get these benefits without having to gain expertise in this field yourself!
Think of yourself, the company leader, as the one with the holistic vision for your company and brand. Then think of those you select to hire on Fiverr as the ones who will help you execute that vision.
7- You Can Let Go Of Boring And Time-Consuming Tasks
Certain tasks need completing in any business, that is – let’s be honest – dull and take way too much time for most of your full-time employees to handle.
Their expertise is needed elsewhere; you didn’t hire them to spend hours inputting charts and other data for a sales presentation.
Hiring someone on Fiverr is the smart way to get these kinds of tasks completed on a budget. And once you see how skilled the freelancer is, you’ll go back to them, again and again, to get these dull but vital chores completed. They get work, and you get quality – it’s a win-win for both parties.
8- As An Employer, You’re Helping To Fund The Global Economy
Some have criticized Fiverr and other freelance marketplaces for taking away jobs from a country’s economy.
These naysayers believe an employer should hire locally, the same way they think folks should eat locally grown foods to cut down on carbon emissions when food is imported from other countries. But that’s only one side of the story.
Looked at another way, you are helping to support workers worldwide, which fuels the global economy. And the more your business thrives, the more success Fiverr helps you attain, the more you’ll spend living in your community by paying people who work in industries like hospitality, retail, and others. This argument definitely has two sides!
What Should You Use Fiverr To Do?
Here are some areas in which hiring on Fiverr makes the most sense: graphic design, logo design; digital marketing and the establishment of social media accounts for your company; word processing; data input; writing and editing, and video production and editing tasks.
Some of these gigs will be “just once” kinds of work, while others may develop into ongoing tasks. For example, let’s say you hire a freelancer to undertake writing your Facebook content and uploading pictures.
Because it’s important to stay current, you might want to keep this individual on retainer, so to speak, and have them attend to the work on a once-a-month basis. Other gigs might be annual, like tax preparation. But once you find someone whose work you feel is first-rate, keeping them on board on an occasional basis is a smart move.
Should You Ever Not Use Fiverr?
There are a few caveats to keep in mind with any freelancers’ platform, not just Fiverr.
Be careful hiring someone to write a professional document whose English grammar and spelling are not excellent, no matter how inexpensive the fee is.
If someone offers to write 3,000 words for you for just five dollars, chances are the work will need revision and editing. In a case like that, it’s worth paying for expertise from a native English speaker.
Another situation to avoid is when you need the work done today, right now, immediately! Once you’ve given a freelancer the gig, it’s out of your hands. Please give them a reasonable deadline, or have someone in your office do the work themselves.
Fiverr is a terrific way to outsource work at a reasonable price. Naturally, not every experience people have had using the platform has been perfect, as is the case in lots of professional environments.
But if you use Fiverr wisely, if you’re careful about who you hire and the gigs you delegate, Fiverr is a wonderful way to give work to those who need it, get a professional product in return, and keep costs in line at your company.
It can offer a win-win outcome to everyone, the employer and the freelancer. Please take a few minutes to go on Fiverr, peruse the site, and become familiar with everything it offers. You’ll be impressed, just like we were!